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Subjects
Media type
Article
AI
Product development
Why your first AI product should probably be boring
A lot of AI products being shipped right now do not seem to produce any real return on investment.
Case study
Product development
UX design
Smart Robotics – Turning advanced robotics into a premium experience
Smart Robotics' robots need to perform, but they also need to feel understandable, safe, and usable in the middle of…
Article
Product development
UX design
What Poor UX Actually Costs
At tech companies, technical thinking tends to dominate. UX challenges often get picked up “on the side”.
Article
AI
Marketing systems
The role of an agency in a world with AI
AI isn't something a handful of early adopters experiment with anymore. It's everywhere now.
Article
Marketing methods
Product development
“If your product is good enough, you don’t need marketing”
As Head of Marketing at a tech scale-up, every investment has to be justified three times over.
Case study
Marketing systems
Webdesign
Tulip Tech – Branding and marketing for international scale
Kinekt helped Tulip Tech sharpen its positioning, renew its identity, and build a website that could support the next phase…