Ready to give
your product the market it deserves?
You’ve built a great product. Let’s give its marketing the same attention, with an approach built on engineering principles.
B2B marketing for complex technology
Specialists in complex B2B products
Marketing built on engineering principles
Long-term partner for building growth
The problem:
Your product deserves more business than it’s getting
What’s holding it back? We often find these three issues:
No awareness
When customers think of your category, do they think of you?
You’ve been focused on creating the best possible product. But when customers need what you offer, are you on their shortlist? You might have the better product, but a competitor is the first name that comes to mind.
No insight
Do you know which marketing efforts actually lead to sales?
Your current sales and marketing system is a mix of manual tasks, excel sheets and shared folders. You can feel that it’s slowing you down. It’s hard to make decisions, because you lack the necessary insight.
No direction
You’ve invested in marketing, but is it working towards one goal?
A new brand, a better website, a CRM. Each seemed like a sensible investment, but the results haven’t met expectations. What’s missing is a clear plan for how they should all work together.
Our solution:
Build an effective marketing engine in 4 steps
We investigate what’s holding your marketing back, decide where to focus and build what’s needed. By monitoring results closely, we keep improving it long after delivery.
Explore all 4 steps
Our service offering
Crafting your marketing system
Brand development
Claim a category inside your customer’s mind.
User experience design
Create the best experience for your customer.
Website creation
Use your website as your marketing-hub.
Application development
Find better ways for customers to engage with you.
Automation & integration
Stop administration from getting in the way.
AI systems design
Integrate AI to speed up your business.
Develop a brand that grabs your prospect’s attention
Brand development
Why it’s important:
Your products must be seen and recognized
Give customers a way to connect to you
Control the way your business is perceived
Design every interaction to move customers to action
User experience design
Why it’s important:
Quality is determined by a good experience
You need data to know what people want
Complexity for your users kills your sales
Make your website the central hub for your audience
Website creation
Why it’s important:
Turn your site into your sales engine
Share key information and speed up sales
Gather data about your visitors’ behaviour
Find ways for customers to help themselves
Application development
Why it’s important:
Empower your customers
Make your products easier to sell
Reduce time spent on customer service
Use the wealth of information that’s hidden in your data
Automation & integration
Why it’s important:
Kill manual copy‑pasting
Connect CRM, site and marketing tools
Use data to optimize your marketing engine
Use AI to put your systems on steroids
AI systems design
Why it’s important:
AI can give your team a marketing jetpack
Don't fall behind with your competitors
Find the right spots to increase productivity
Some of our best work and results
Case studies
What it feels like to work with us
Kinekt is reliable, creative, and state-of-the-art. What really sets them apart is how they look ahead and help us to respond to it. That makes a real difference for ARN.
Working with Kinekt significantly accelerated our national and international growth. Our clear, no-nonsense approach to risk management is now seen by clients as a real differentiator.
The perceived value of our brand rose when Kinekt upgraded our product with better UX, and it reduced pressure on our support team.
I was elated to get a high-quality identity and website without losing sleep over the outcome or the process. That peace of mind was an enormous gift.
Get started in three easy steps
Why wait any longer?
Plan your discovery call
Step 1:
Plan a 30 minute discovery call to get to know us face to face. We’ll ask you some questions to determine the value we expect to deliver.
After this call you will:
Know if we’re a good fit for your business
What improvements you can roughly expect
In what timeframe we can deliver
Mapping the problem
Step 2:
Together we analyze your system and find bottlenecks that are in the way of better marketing results. You receive an extensive report.
During this phase you will:
Go through our guided scan to diagnose any problems
Receive a thorough report of our findings
Get an offer for a tailor-made solution
Building the solution
Step 3:
And.. we’re off! Now starts the bulk of the work to design and build your solution. On average clients start seeing results within 3 months of operation.
What you will experience:
Seamless process during design and development
Improved results within 3 months of delivery
Strict monitoring and reporting after completion
Plan your discovery call now!
Understand what’s holding your growth back
Plan your discovery call now!
Understand what’s holding your growth back
Read our frequently asked questions
Don’t make any rash decisions, we wouldn’t either
We get it: choosing an agency is a big decision, especially if you've been disappointed before. Here are honest answers to the questions we hear most often.
Do we need to have a certain revenue level or team size to work with you?
Yes, we usually work with companies that are a bit further along. Not because we care about big numbers, but because our work makes the most difference once you already have a solid product and some real traction.
If you’re past the early hustle phase, have paying customers, and your team is preparing for the next stage, that’s when tightening your brand, experience and marketing system really pays off.
Most of our clients end up somewhere in the €1.5M–€50M revenue range, simply because that’s where the return is the highest — not because we’re strict about who “qualifies.”
What if we have in-house design or marketing people already? Can you still help?
Absolutely — and honestly, that’s often the ideal setup. Your internal team already has context, capacity and the infrastructure to scale whatever we build. We add what they usually don’t have time or headspace for: deep analysis, structural problem-solving, and the technical insight to align brand, experience and marketing systems with how your product actually works.
We’re not here to replace your team. We strengthen it, sharpen its direction, and give it the systems and clarity it needs to move faster with less friction.
What budget should we expect?
Kinekt is built for companies that already treat marketing as a serious commercial investment. As a starting signal, companies spending €200k+ per year on marketing tend to be a stronger fit.
The exact budget depends on the scope, urgency, team involvement, and whether we are solving a focused problem or building a longer-term marketing system.
Will we still need to do a lot internally (content, follow-up, maintenance)?
Not unless you want to. We handle hosting, maintenance and content management in-house, so most clients barely need to touch the technical side once things are live.
That said, some teams prefer to manage their own content, and that’s fine. We set up a clean, predictable workflow either way. The goal is always the same: reduce internal friction and make sure your system runs smoothly without dragging your team into constant follow-up work.
How do we know whether the investment is justified?
We always look at your commercial problem first. If the upside is too small, too vague, or not tied to revenue, sales quality, positioning, or efficiency, we will say so.
The investment should make sense in relation to the opportunity: clearer buying reasons, better lead quality, stronger website conversion, faster sales conversations, or a marketing system that reduces chaos instead of adding to it.
Read our latest articles
Insights
Product development
UX design
What Poor UX Actually Costs
At tech companies, technical thinking tends to dominate. UX challenges often get picked up “on the side”.
Read article
AI
Product development
Why your first AI product should probably be boring
A lot of AI products being shipped right now do not seem to produce any real return on investment.
Read article
Get in touch with Dick, our chief creative engineer
Stuck with unanswered questions?